Today, EMMY® and GRAMMY® award-winning multi hyphenate, Curtis “50 Cent” Jackson, announced that he will embark on a global tour in celebration of the 20th Anniversary of his game-changing debut album, Get Rich or Die Tryin’. Produced by Live Nation and presented by Sire Spirits, The Final Lap Tour will make stops across North America and Europe including Toronto, Brooklyn, Atlanta, Houston, Amsterdam, Oslo, Paris, and many more. Additional markets to be announced soon.

The Final Lap Tour will feature the rap icon performing dozens of fan-favorite and chart-topping hits along with select tracks that have not been performed live in decades. Plus, the tour will feature support from special guest and longtime friend, Busta Rhymes, across all dates and Jeremihsupporting on all North American dates with more special guests to be announced.

Kicking off with its North American leg, the first date will be on Friday, July 21st at Maverik Center in Salt Lake City, UT and the European leg will commence on Thursday, September 28th at Ziggo Dome in Amsterdam, Netherlands. Additional dates to be announced in Africa, Australia, New Zealand, Asia and Europe.

Curtis “50 Cent” Jackson’s Sire Spirits brands, Branson Cognac and Le Chemin du Roi Champagne, will be available throughout the tour and at select Live Nation venues for other events.1 This relationship ties into Live Nation’s commitment to diversity and supporting fully Black-owned brands, of which Sire Spirits is one of the few.

Recognized as one of the most talented and prolific music artists of his time, 50 Cent rose to fame with his record-shattering debut album, Get Rich or Die Tryin’. Since then, he has sold more than 30 million albums worldwide and has been awarded the most prestigious accolades. Jackson has leveraged his star power to achieve unparalleled success as an entrepreneur, actor, director, and executive producer. From Get Rich or Die Tryin’ being one of the fastest-selling albums in history to creating one of the most influential deals in hip-hop with the sale of Vitaminwater, Jackson continues to break records. Currently, he holds the record for the highest rated premiere of a series ever on Starz with “Power Book II: Ghost.”